Piesta Hackathon – Sustainable Use of Apple Pomace

At Piesta Hackathon we invite you to offer solutions how to transform apple pomace, including its seeds, into valuable products or solutions that are financially sustainable.

We are open to exploring new business opportunities and research collaborations.

More about the Piesta Hackathon invitation can be found here.

What is the challenge about?

Piesta Kuusikaru, an Estonian award-winning producer of premium apple products, is seeking innovative ways to extract value from apple pomace — a by-product of their production process. Currently pomace is transported to a waste management company for composting, but rising transportation costs are making this solution financially unsustainable.

The company is committed to reducing waste, cutting costs, and creating value from residues, not just for itself but potentially for or in collaboration with other similar producers in the region.

Apple pomace, a by-product of apple processing, consists of a mix of peels, pulp, and seeds, with each component offering unique potential. Apple seeds contain oils and bioactive compounds that could be extracted for nutraceuticals or cosmetics, while the remaining biomass is rich in dietary fiber, sugars, and bioactive compounds ideal for food, feed, or bioenergy applications. Separating these components could unlock even greater value, but requires financially viable and scalable solutions.

Why should you participate in the Piesta Hackathon?

Depending on the level of development of the proposed ideas/solutions, participants in the Piesta Hackathon will have the chance for either business cooperation or the initiation of joint projects or pilots to test their presented concepts.

As a finalist, you will also get to:

  • establish cooperation and network with other companies and specialists with interest in the same field
  • establish international contacts and connections in the field of your interest
  • test your ideas with feedback from a potential client and discover how to match your idea/solution with the needs of the end-users
  • develop the commercialization potential of your idea and discover new business opportunities with expert mentors’ support
  • get international recognition and visibility for your teams’ know-how.

The hackathon is free of charge and open to all innovators, including individuals, entrepreneurs, student start-ups and academic/scientific/research entities. Depending on the level of development of the proposed ideas/solutions, participants in the PIESTA Hackathon will have the chance for either business cooperation or the initiation of joint projects or pilots to test their presented concepts.

Timeline

February 26
14.00 EET / 13:00 CET
Launch webinar APPLE HACK: UNLOCKING THE APPLE BIOMASS

The launch webinar is a great opportunity to get insight into extracting value from biomass. The scope of the challenge and detailed schedule of the hackathon process will also be presented, as well as the practical tips about the applying process and participation in Piesta Hackathon. 

Time schedule

See video here

March 28
17.00 EET / 16.00 CET
Deadline for submitting an application

The application includes your preliminary idea proposal and a short description of the expertise in your team.

April 1
17.00 EET / 16.00 CET
Selection of teams is published
April 15
14.00 EET / 13.00 CET
Kick-off event of the Piesta Hackathon

Organized as an online event, where participating teams will meet each other, the mentors and the representatives of Piesta Kuusikaru to hear more about the challenge and expectations of Piesta Kuusikaru. Teams will present their preliminary ideas and get feedback for further development.

May 15-16
Hackathon Days:
  • consultation of the idea/solution with all mentors (5 – 10 experts and practitioners)
  • preparation of the final version of the presented idea/solution
  • presentation of the idea/solution by teams/individual innovators.

Have a solution?

More information

Organizer

Piesta Hackathon will be organized by Pärnu County Development Centre in its Business Incubator (Ringi 35, Pärnu, Estonia). The program will start in the afternoon of 15/05 with mentoring for the participant teams and networking in the evening. On 16/05, there will be a pitching session with presentations on teams’ solution proposals to Piesta Kuusikaru. After Jury deliberation, winner(s) are announced. If you are not able to travel onsite, online participation is also possible.

Svea Uusen, Pärnu County Development Centre, svea@parnumaa.ee, +372 5051 797
Külli Eller, Piesta Kuusikaru, Külli Eller, OÜ Kuusikaru, info@kuusikaru.eu, +372 5089 589

Pärnu County Development Centre steers the development of Pärnu County, develops entrepreneurship, youth entrepreneurship and entrepreneurial education, and civic engagement. We are part of the nationwide network of county development centres all over Estonia. The regional Innovation Hub, which connects the various business development and educational competencies of Pärnu County and is implemented based on the triple helix innovation model, is a future-oriented development accelerator for the whole region of Western Estonia, with focus on facilitating green transition and sustainable development, including circular bioeconomy and renewable energy. We are based in Pärnu, Estonia, but connected worldwide.

See our website

Pärnu County Development Centre

In collaboration with:

JAMK, Jyväskylä University of Applied Science has long experience in organizing hackathons. BioBoosters by JAMK is a Bioeconomy Business Accelerator that aims to create new businesses and globally significant solutions to combat climate change in the international bioeconomy environment. BioBoosters by JAMK’s key tasks are to develop business within bioeconomy and create sustainable business based on new innovations, utilizing new technologies and digitalization, developing abilities and know-how, and building business networks and ecosystems.

Bioboosters project network supports Piesta Hackathon via communication and marketing cooperation. The network features 9 prominent bioeconomy innovation hubs around the Baltic Sea – from Finland, Sweden, Germany, Estonia, Latvia, Lithuania, and Poland. The BioBoosters project will organize a total of 18 Hackathons to support the sustainability mission of the bioeconomy companies. The project is co-funded via the Interreg BSR program and the European Regional Development Fund.

Piesta Hackathon is implemented and supported as part of the project “BioBoosters – boosting the circular transition“. The aim of this international project is to increase the level of innovation of entrepreneurs in the field of bioeconomy and circular economy.

#bioeconomy #circulareconomy #innovations 

Piesta Kuusikaru - the producer of artisanal apple products in Estonia

Piesta Kuusikaru is a family-owned farm located in Estonia’s scenic Soomaa region, combining rich cultural heritage with modern apple product innovation. Established in 1868 and lovingly restored by the current owners, the farm produces a variety of artisanal apple-based products, including pure apple juice, spiced apple drink, shrub syrup, slowly fermented apple cider vinegar, and award-winning apple stroop. Every product reflects their commitment to quality and craftsmanship.

Dedicated to sustainable practices

Beyond production, Piesta Kuusikaru Farm is dedicated to sustainable practices and the principles of the circular bioeconomy. Recognizing the potential of apple residues like pomace, seeds, and peels, the farm actively seeks innovative ways to valorize these by-products into high-value applications. This aligns with their vision of minimizing waste and unlocking new opportunities for environmental and economic sustainability.

Piesta Kuusikaru Farm is eager to collaborate with other similar producers in the region to address shared challenges and explore innovative solutions. By pooling resources, knowledge, and ideas, they aim to foster a stronger network of sustainable producers that collectively advance the circular bioeconomy and create meaningful impacts within the industry.

What is Piesta Kuusikaru looking for?

At PIESTA Hackathon we are interested in solution providers who can offer innovative concepts, technologies, and equipment to effectively utilize the specified residues. The company’s interest ranges from discovering new business opportunities to potentially establishing partnerships in research projects.

Selection criteria

 The PIESTA Hackathon aims to explore innovative ways to extract value from apple processing biomass by developing local solutions and identifying potential markets. Proposals must account for the seasonal availability and the variability in the quality and quantity of the pomace, amounting to over 20 tons per season.

In evaluating the proposed ideas/solutions, the following aspects will be considered:

1. Innovation and Creativity – does it introduce new approaches, technologies, or ideas to valorize apple pomace; does it address key challenges (e.g., transportation costs, separation efficiency) in an innovative and scalable manner?

2. Practical Feasibility and Scalability – can the proposed solution be realistically implemented using current or near-term technologies; does it align with the scale and capabilities of Piesta and similar small producers?

3. Financial Viability and Sustainability – is the solution financially sustainable for Piesta and other regional producers; does the business model demonstrate a clear path to cost reduction, revenue generation, or both?

4. Collaborative Potential – does the solution encourage regional collaboration among similar producers; are there mechanisms or strategies for pooling resources and maximizing impact?

5. Compliance with the regulatory requirements in Estonia.

Proposals will be evaluated based on

  • level of innovation,
  • technical feasibility at industrial scale,
  • economic viability and
  • environmental impact.

Particular attention will be given to added value creation, scalability and compliance with EU regulatory requirements. Solutions that move beyond low-value downcycling and demonstrate clear potential to create new value chains will be prioritized. Wendre is open to piloting selected solutions, forming strategic partnerships and integrating promising technologies or product concepts into its production system and portfolio.

What is Wendre looking for?

Wendre Hackathon aims to identify solutions with genuine industrial pilot potential within the next 12–18 months. The evaluation jury will be led by Wendre and composed of representatives of Wendre Group, the organiser and external experts.

Wendre is open to innovations that enable the introduction of new circular products into its portfolio or the integration of new processing technologies into its production system. Solutions may explore advanced material applications, textile-to-textile recycling, composite or technical materials, fiber processing technologies, color neutralization or encapsulation approaches, or new circular product concepts.

Selected teams will receive additional technical information about the materials and production context to support the development of feasible solutions. Participants will also have the opportunity to explore pilot projects, joint development activities or strategic cooperation with Wendre, depending on the maturity and potential of their proposed solutions.

Wendre - a global bedding producer committed to circular solutions and reducing environmental impact.

Wendre Group is one of Europe’s largest bedding producers with its own manufacturing units in Estonia and Poland, producing yearly 20 million duvets & pillows and 600 000 beds & mattresses. 

The company views circularity not merely as compliance or cost reduction, but as a strategic pathway to competitiveness and resilience. By addressing industrial textile and foam residues through open innovation, Wendre aims to strengthen its role as a forward-looking and sustainability-driven manufacturer.

Read more

Rahvatervise komisjon

Rahvatervise komisjoni esimees on Karmen Koppel, Pärnu linnavolikogu liige

 
Liikmed:
  • Raimo Koger, Tori abivallavanem
  • Helve Reisenbuk, Häädemeeste abivallavanem
  • Anti Kesamaa, Lääneranna vallavolikogu liige
  • Eiri Silivälja, Pärnu linna rahvatervise spetsialist
  • Liis Mätas, Kihnu vallavalitsuse liige
  • Kredi Vaher, Saarde abivallavanem
  • Küllike Altenberg, Põhja-Pärnumaa valla kultuuri- ja spordispetsialist
  • Kristi Kuusmik-Orav, HõbeKOBARa koordinaator
  • Kaisa Aasa, Pärnumaa Spordiliidu tegevjuht
  • Grete Arumäe, Päästeameti Lääne päästekeskuse peaspetsialist
  • Sirli Tallo, Transpordiameti ohutus- ja ennetustöö osakonna ekspert
  • Karin Uibo, PPA Lääne prefektuuri Pärnu politseijaoskond Pärnu piirkonnagrupi grupijuht
  • Hiie Lainela, Pärnumaa Kodukandi esindaja
  • Jana Ristimets, Eesti Punane Rist Pärnumaa seltsi esindaja
  • Anna-Liisa Delgado, Pärnu Haigla sotsiaalravi teenistus (Vaimse Tervise Keskus)
  • Margit Seppik, Pärnu Haigla õendusabi juht
  • Madli Murumaa, Pärnumaa Omavalitsuste Liidu maakonna haridusasutuste tervisedenduse spetsialist.

Liikluskomisjon

Liikluskomisjoni esimees on Marko Šorin, Põhja-Pärnumaa valla abivallavanem

Liikmed:

    • Siim Suursild, Häädemeeste ehitusvaldkonna abivallavanem
    • Martin Tee, Lääneranna valla abivallavanem
    • Toomas Parm, Tori valla taristu nõunik
    • Egon Vohu, Kihnu valla vallavanem
    • Martti Rooden, Saarde valla haldusnõunik
    • Toomas Tammela, Pärnu linna taristu- ja ehitusteenistuse liikluse spetsialist
    • Avo Rahu, Pärnumaa Ühistranspordikeskuse vanemlogistik
    • Tõnu Kivis, PPA Lääne prefektuuri Pärnumaa piirkonnagrupi piirkonnavanem
    • Renee Tammet, Päästeameti Lääne päästekeskuse Pärnumaa päästepiirkonna juhataja
    • Hannes Vaidla, Transpordiameti taristu ehitamise ja korrashoiu Lääne üksuse juhataja
    • Sirli Tallo, Transpordiameti ohutus- ja ennetustöö osakonna ekspert
    • Jaak Saard, Transpordiameti taristu ehitamise ja korrashoiu Lääne üksuse liikluskorraldaja

Turvalisuse nõukogu

Turvalisuse nõukogu esimees on Jana Ristimets, Pärnu linnavolikogu liige

Liikmed:

  • Ain Järvesaar, Häädemeeste vallavanem
  • Hegert Vesik, Lääneranna vallavolikogu liige
  • Ingvar Saare, Kihnu vallavanem
  • Madis Koit, Põhja-Pärnumaa vallavanem
  • Martti Rooden, Saarde valla haldusnõunik
  • Lauri Luur, Tori vallavanem
  • Hiie Lainela, Pärnumaa Kodukant esindaja
  • Katrin Tamm, Terviseameti Lääne regionaalosakonna vaneminspektor
  • Renee Tammet, Päästeameti Lääne päästekeskuse Pärnumaa päästepiirkonna juhataja
  • Karmen Vesselov, Kaitseliidu Pärnumaa maleva esindaja
  • Üllar Kütt, Pärnu politseijaoskonna juht
  • Kristel Toming, Lääne ringkonnaprokuratuuri juhtivprokurör
  • Marit Õun, Pärnu Haigla EMO teenistuse juhataja
  • Taavi Tamberg, usuühenduste esindaja, Pärnu vaimulike ümarlaua sekretär
  • Tiina Ruul, Sotsiaalkindlustusameti juhtivspetsialist (ohvriabi)
  • Virge Nummert, Sotsiaalkindlustusamet Lääne-Eesti piirkonna koordinaator
  • Viljar Toots, Kaitsepolitseiameti Lääne osakonna direktor
  • Joosep Tammemäe, Keskkonnaamet, eluslooduse järelevalve osakonna Järva-, Pärnu- ja Viljandimaa büroo juhataja
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